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Brainshark Ideas Blog

Tips and ideas for sales readiness, training, coaching and more.

Microlearning Isn’t Enough: Why Sales Training Needs Micro-Assessments

Microlearning has become increasingly popular, but an effective sales enablement strategy requires more than training alone.

Is Your Partner Enablement Strategy an Afterthought?

Companies should invest in partner enablement to keep channel sales reps engaged with their messaging.

How to Calculate Stage Conversion Rate

Stage conversion rate measures the percentage of opportunities or deals that move from one stage to the next.

Build A Data Warehouse for HubSpot CRM in 10 Minutes

Modern sales managers need comprehensive sales rep data to succeed.  The HubSpot CRM is gaining traction because sales reps find it easier to input ac...

5 Big Sales Enablement Challenges to Tackle in 2019 [Infographic]

If sales enablement wants to keep improving in 2019, CSO Insights research shows that many of them can and should focus on a few key areas.

How to Calculate Customer Lifetime Value (LTV)

Customer Lifetime Value (LTV) measures the total value that you are likely to capture from an average customer.

Sales Enablement with Salesforce CRM Data

Sales enablement is a critical role in B2B sales. Sales enablement teams need to use data to measure the effectiveness of sales reps and teams.

9 Sales Enablement Blogs You Should Definitely Follow

We work hard to make the Brainshark Ideas Blog a go-to source for the latest sales enablement tips, trends and best practices. That’s why we update it...

Our 10 Favorite Sales Enablement Blog Posts of 2018

Another big year is in the books for sales enablement leaders everywhere as we say goodbye to 2018.
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